Secretlab

Secretlab is a leading gaming chair company based in Singapore, and I was a UI/UX designer on the Tech team.

I optimised the website for 10 global sites, focusing on UX enhancements and agile research processes, which significantly improved user engagement and conversion rates.

Samsung

Cheil is Samsung's digital agency, and I was a UX Designer for some of Samsung's major platforms.

One of my roles included leading the creation and management of European website components. I liaised with both European and HQ (Korean) clients to align business and user requirements.

Marketplace CMS Management

During my time at Secretlab, I proposed the idea for the UX team to manage the seamless flow across the marketplace shopping journey.

I have strong experience in building, managing, and creating UX guidelines for marketplace platforms. I led the process, including the creation of UX guidelines and content.